PLM: Product Lifecycle Management - The Next Frontier in Data-Enabled Business Transformations

Product Lifecycle Management (PLM) was pioneered by the AMC/Jeep company in the mid-1980s. Seeking a way to compete more effectively against its larger, better-capitalized rivals, the company reasoned that making better use of its product data across the data's "lifecycle" would allow it to be nimbler and drive faster, more compelling innovations to market. AMC's innovation played a key role in the successful introduction of the Jeep Cherokee series - an iconic product that reshaped the global auto industry.

Enterprises are increasingly leveraging PLM processes and systems to improve product innovation, product profitability, and ensure regulatory compliance. Learn about the product lifecycle and the ascendance of PLM in our latest blog. Click HERE to read.