Data is a digital representation of the world within which people, organizations, inanimate objects, and ideas or concepts live and interact. Anything you can touch or have a thought about, and any event that takes place, can be described in data. No matter where you are in the world, right this second, you can know exactly which of your customers are in your stores and you can know the exact merchandise they are browsing. Anything you want to know, your data can tell you.
Learn more about making data based business decisions in this blog.
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